Articles
Long-form work on payments, ecommerce margin, AI search, and the operating systems behind compounding revenue.
What a 2026 Ecommerce SEO Audit Actually Reveals
ForIntel's ecommerce SEO research identifies where DTC brands consistently leave organic visibility on the table — and where the AI search opportunity sits for product-category content.
3 min read · 2026-05-01What Nonprofit Digital Marketing Research Gets Wrong About Donor Search Behavior
ForIntel research found that large nonprofits may not acquire donors through organic search on donation keywords at scale — which challenges a core assumption in nonprofit digital marketing strategy.
2 min read · 2026-05-01The B2B SaaS SEO Lever Most Companies Are Under-Using
ForIntel research across 30 B2B SaaS companies found that integration page depth correlates with organic search visibility at a magnitude most SaaS content strategies do not account for.
3 min read · 2026-04-30Multi-Location SEO in 2026: What Franchise Brands and Retail Chains Get Wrong
ForIntel's multi-location SEO research found that the most common failure points are also the most fixable. Here is what the data shows.
3 min read · 2026-04-30What the 2026 Google Results for 'Local SEO for Dentists' Actually Look Like
ForIntel pulled the real search data for one of dental marketing's most competitive queries. The SERP is unusual — and the opportunity it reveals is significant.
3 min read · 2026-04-29We Tried to Validate Four Marketing Claims. Three Failed.
ForIntel ran original research to test four widely cited SEO multipliers across ecommerce, B2B SaaS, healthcare, and nonprofits. Here is what the data showed.
3 min read · 2026-04-28The AI Search Shift Is Real — But the Vendor Playbook Is Getting Ahead of the Data
Everyone is selling AEO services. We ran the research across 15 verticals to find out what actually holds up.
4 min read · 2026-04-27The 2026 Guide to Ecommerce Checkout Fees and How to Recover Margin
A walkthrough for ecommerce operators on where checkout fees come from, what's actually negotiable, and how to recover 0.4–1.1% of gross revenue without changing pricing.
3 min read · 2026-04-18AEO, GEO, and LLM Optimization Explained for 2026 Operators
A working definition of Answer Engine Optimization, Generative Engine Optimization, and LLM Optimization — what each one actually means, where they overlap, and which one matters for your business.
2 min read · 2026-04-12