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Ecommerce

Margin, checkout, payments, and growth analysis for ecommerce operators.

Long-form analysis for ecommerce operators. We focus on the parts of the P&L that compound: payment fees, return logistics, repeat-purchase economics, and the hidden costs of platform decisions. Less hype, more reconciliation.

All Ecommerce articles (2)

What a 2026 Ecommerce SEO Audit Actually Reveals

ForIntel's ecommerce SEO research identifies where DTC brands consistently leave organic visibility on the table — and where the AI search opportunity sits for product-category content.

3 min read · 2026-05-01

The 2026 Guide to Ecommerce Checkout Fees and How to Recover Margin

A walkthrough for ecommerce operators on where checkout fees come from, what's actually negotiable, and how to recover 0.4–1.1% of gross revenue without changing pricing.

3 min read · 2026-04-14