Local Market Pulse

Portfolio Dashboard
Since last issuevs prior month

Map-pack coverage by metro

share of high-intent searches where a store appears in Google's map pack

Portfolio health

pulse score → status

Rating distribution

Google Business Profile star rating across the filtered portfolio

Branded demand trend

direction of branded search volume, location count

Portfolio findings this month

the headline read across every location in scope

What's moving in search

seasonal timing — national, directional
Search termTrendWhat to do
Rollup

Metros — multiple stores per market

click a metro for its market brief →
Metro / MSA Stores Avg rating Map-pack cov. Avg reply rate Avg pulse Needs attn.
Per location

Location scorecards

Location Metro Rating Reviews Reply rate Map pack Demand 6-mo trend Pulse · MoM Status
How we know this — evidence & reliability
Where every number comes from
What we're confident about — and what we're not